Tag - Impactful marketing


Top Public Relation Strategies

Marketing experts will tell you that a well-planned public relations campaign is often far more effective than advertising.  However, with the growing number of online blogs and websites, what is the most effective way to get a message about your company or product in front of your targeted customers? Most people associate public relations with …


Maximizing Your Tradeshow Dollars

With the tradeshow season upon us and countless emails from CES, Mobile World Congress, CTIA and numerous other event organizers, we’re getting the message that now is the time to be planning for upcoming tradeshows.  However, with tradeshow planning, comes the anxiety of figuring out how to maximize ROI and marketing dollars. After spending hundreds …


Growing Your Brand (And Your Company) With Your Customers

Think branding is only for large corporations? Think again. Your brand is more than your logo, name or slogan — it’s the entire experience your prospects and customers have with your company, product or service.  Your brand strategy defines what your company stands for, a promise your company makes, and the messaging conveyed. And while …


Impactful Social Media Marketing

Facebook, Twitter, Instagram, LinkedIn, Vine and more. The Internet is full of social media platforms and new ones are popping up every day. With hundreds of social media outlets, how do you choose what’s right for your brand and your company, and how do you develop an interactive social marketing plan that hits your target …

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